Before implementing new projects or strategies, conducting extensive market entry and feasibility studies is crucial to uncover related chances and risks. No expanding business can do without professional analyses for their strategic development. Key factors for a successful market entry are detailed information about potential customers and their decision criteria, competition and the major market trends.
Our integrated approach considers your business, its strategic direction and the market and competitive environment to give you deeper insights and greater understanding for your future course.
The experienced consultants and industry experts in our team support you when entering new territories. We provide a detailed basis for decision-making that is tailored to your company.
|Status quo||Leading German manufacturer of interior lighting solutions contemplates a diversification of its product portfolio via entry into a new area of business|
Market and feasibility study for a B2B mail order concept as well as development of a business plan