maconda supports CVC Capital Partners in the acquisition of Douglas with a focus on store operations
maconda News June 2015
Due to the maconda team’s many years of experience in supporting M&A transactions in the retail sector, maconda was entrusted with a comprehensive analysis of the store portfolio of the leading German perfumery chain
The Cologne-based maconda team advised the international financial investor CVC Capital Partners on the acquisition of Douglas from Advent International and the Kreke family. The Douglas owner family, Kreke, remains involved as a shareholder.
Headquartered in Germany, Douglas is Europe’s leading retail chain for beauty and care products with pro-forma annual sales in 2013/14 of around €2.5 billion. Douglas owns more than 1,700 stores in 19 countries across Europe and enjoys a market-leading position in 11 countries.
Søren Vestergaard-Poulsen, Managing Partner of CVC, commented: “We are delighted to have come to an agreement to acquire Douglas together with the Kreke family. Douglas is a market leader with attractive growth prospects due to its strong management team, extensive store network, leading online presence and dedicated employees. We are very much looking forward to working with the family and the management to grow this European Beauty champion further over the long term.”
maconda supported CVC in the Commercial Due Diligence with a focus on store operations. A central component of the analysis was the revenue and earnings structure of the Douglas store portfolio as well as the identification of performance drivers and levers.
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