Achieve Smart Decisions with Predictive Analytics
maconda News March 2016
Starting Point
Today, companies face an unprecedented amount of data and data sources. The opportunities arising from increasing digitalisation, the Internet of Things, or Big Data Analytics are limitless. However, this data only creates value for your company if it is analysed and made usable. Intelligent “Analytic Tools” can help your company consolidate, condense, and virtually decipher data from various sources. In addition to a precise current overview, accurate forecasts about future scenarios can be derived. They enable optimal decision-making and provide groundbreaking new insights into customer behaviour, market dynamics, and business processes. maconda supports you in defining an optimal future scenario based on your business model and in identifying, systematising, and making usable the data available in your company.
Areas of Focus
- Determining the “finish line” and defining action scenarios: We identify the drivers and influencing factors of your business model.
- Systematisation and merging of all relevant data: To provide you with an accurate picture of the current situation and dedicated future forecasts, we use Predictive Analytics solutions to bring system into your data, link existing and previously separate data silos, enrich internal company data with relevant external data, e.g., weather data or data from social networks, and thus make the entire world of “Big Data” useful for you.
- Application of algorithms for data analysis: As part of an automated data analysis using a machine learning process, linear and non-linear patterns in your data are recognised and verified.
- Forecasting and derivation of recommendations for action: From the patterns and correlations obtained, forecasts of important KPIs can be derived. This enables us to put you in a position to make well-founded and accurate decisions.
Your Added Value
We work with an experienced team specialising in customised Predictive Analytics solutions. It consists of experienced CERN researchers and has developed self-learning algorithms that generate forecasts of entirely new quality based on large amounts of data. Together, we create future forecasts and recommendations for action to further develop your business model. A detailed analysis and forecast of customer behaviour enables more targeted communication and higher customer loyalty, thus increasing sales. Professional data analysis and accurate scenario forecasting minimise inventory and provide improved decision-making bases for your supply chain management. Logistics and production costs can be significantly reduced. Our consulting package is easy to implement. Typically, you will see initial results within two to three months. Cost savings of up to 30% are not uncommon based on our experience.